The BudStop Cannabis
The BudStop Cannabis reached out to us to manage their social media presence and create engaging content. The primary goals were to build brand awareness and drive foot traffic into their two locations in Winnipeg, Manitoba. By posting content that resonates with their audience and showcasing the expertise of their budtenders through product recommendations and educational posts, we aimed to establish The Budstop Cannabis as a trusted and knowledgeable leader in the cannabis industry.
Our Approach
We created a strategy that focuses on breaking the barrier between business and consumer for a more community-like feel. We achieved this by sharing content that is relatable to the target audience’s humour and personal struggles and by engaging with followers in a conversational tone, positioning The Budstop as more approachable.
